Retail is a mysterious world, and Ashish Gupta has proved that, surprisingly, sequins and tinsel belong as much in day-to-day contemporary wear as on the red carpet. Most women don't have the opportunity to wear the gowns they see at awards shows, but they still want some of that sparkle. Ashish's list of stockists continues to grow—Nordstrom is the latest—and the line's Topshop collaboration has been a great success; those Buffalo LED shoes, worn by the likes of Lily Allen and Katy Perry, can now only be found on eBay.

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