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Fujifilm Holdings Corporation, better known as Fujifilm or simply Fuji, is a Japanese multinational photography and imaging company headquartered in Tokyo. The brand's principal activities are the development, production, sale and servicing of business document solutions, medical imaging and diagnostics equipment, cosmetics, optical films for flat panel displays, optical devices, photocopiers and printers, digital cameras, color film, color paper, photofinishing equipment, photofinishing chemicals, graphic arts equipment and materials.

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