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Ida Sjostedt

Swedish fashion designer Ida Sjöstedt graduated from London’s University of Westminster in the year 2000, and set up her own label in Stockholm the following year. Since then she has become one of Sweden’s most popular designers, combining ready to wear collections with couture dresses for private clients, and with an ever growing following crowd who love her signature style of tasteful kitsch. In 2011 Ida Sjöstedt was the winner of the Guldknappen Readers Choice Award for best designer of the year, and she was also a nominee for both the Elle Award and the original Guldknappen Award the same year. Ida Sjöstedt is showing her collections twice a year at Stockholm Fashion week and she has done collaborations with various worldwide companies like Absolut Vodka, Coca Cola Light, Ikea, Monki and JC.

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