Formed in 2007, JSLV is a brand committed to bringing quality apparel to the skate, snow and graffiti culture. JSLV is made up of a diverse group of individuals all sharing common goals and dreams. In a short amount of time JSLV has grown from a well thought out plan into a brand that is now recognized on an international level. With continual growth in every division and the proper structure in place, JSLV is now pushing harder than ever. It's no secret that in this industry, brands rise and fall and trends go as soon as they come. JSLV strives to be on the cutting edge of upcoming trends while holding fast to the integrity of the brand. In this fast paced world of apparel only the strong will survive!