Pour La Victoire

Established in 2008, Pour La Victoire is a New York City based accessories brand dedicated to creating small victories in the form of thoughtfully designed footwear and handbags. Merging classic yet stylish design with the finest materials, the brand aims to create collections that encourage and celebrate the daily triumphs of the women who choose to wear them. Cameron Diaz joined Pour La Victoire in 2013 as artistic director, bringing her unique point of view, informed by many years in and around the fashion industry. Diaz has immersed herself in the design and merchandising process, her unique perspective and keen editorial eye enhancing the company’s belief that true style emanates from a place of empowerment and authenticity. Much like the women who wear them, Pour La Victoire shoes and handbags are recognizable for their memorable blend of grace, strength, character and intellect. It all adds up to everyday, accessible luxury. And that’s one more victory to celebrate.

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