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STAUD was founded in downtown Los Angeles in 2015 by Sarah Staudinger and George Augusto. In STAUD you will find modern silhouettes with customizable options. Launching this fall, the debut collection accommodates personal style preferences through changing hemlines, fabrics and well paired add-ons. By allowing shoppers to browse and select the variations they want, STAUD will encourage each customer to find their most flattering options. From web retail, editorial content and in-house design, STAUD is sophisticated and curatorial. Abandoning trend-driven fast fashion, STAUD will instead pioneer a dynamic new moment in online customization. This process stands central to the brand by offering clients modern tailoring at its finest. We hope you enjoy.

Company info

Company Founders Sarah Staudinger and George Augusto